Hawaii Jaycees ‘Save The Aloha Week Parade’ Project

Preserve and protect our island culture

Hawaii Jaycees ‘Save The Aloha Week Parade’ Project header image 3

Aloha Festivals History

What is known today as Aloha Festivals was created in 1946, as Aloha Week - a cultural celebration of Hawai’i’s music, dance and history intended to perpetuate our unique traditions. A group of former Jaycees - known as the Jaycees Old-timers of Hawai’i - had the vision to create a public celebration to honor Hawai’i’s cosmopolitan heritage, yet created a celebration which has itself become a state-wide tradition.

Aloha Festivals has grown over the past 61 years to encompass over 100 events on six islands spanning a two-month period. For this reason, Aloha Week became Aloha Festivals in 1991. Aloha Festivals has become a celebration of our Hawaiian culture. Integrated into the culture are many island traditions and customs of each of the Hawaiian islands. Thousands of volunteers labor together each year to stage the events, which are attended statewide by nearly a million people - it is a festival truly of the people of Hawai’i by the people of Hawai’i. The festivals are funded through the sale of Aloha Festivals ribbons and merchandise, and via corporate and private donations.